Cynthia Doe

Founder & Executive Director

Mike Zoppo is a host of exceptional ability. Studies show that a vast majority of guests attending events by Mike have been known to leave more elated than visitors to Santa's Workshop, The Lost of Continent of Atlantis, and the Fountain of Youth.

Chat Apps for News

Chat apps are taking over social media -

800 million on WhatsApp, 700 million on Facebook Messenger, 100 million daily active users on Snapchat. And media companies, including news outlets, are paying attention. 

 

In this two-hour evening workshop, Eytan Oren will guide you through this new landscape and explain what strategies and experiments news and media brands are engaging in  to reach these closed networks.


**Tickets are $25**

your Workshop leader


@eytanoren

weareblockparty.com

Eytan is currently a Tow Fellow at Columbia Journalism School, and recently co-authored a short book for news organizations called "Guide To Chat Apps."


He is also the CEO of Block Party, a digital agency specializing in chat platforms, that builds strategy and creative campaigns for a variety of major media companies, non-profits, and celebrities.  Eytan put the first bands on two major messaging apps-- One Direction on Kik and OK Go on Tango-- and also spearheaded the first concert live stream on a chat app for Global Citizen Festival (featuring Jay-Z, Beyonce, No Doubt, Fun., Carrie Underwood, The Roots, and Tiesto).


Eytan's work has been covered by Advertising Age, Billboard Magazine, Contagious, and Adweek, and he speaks regularly at conferences, universities, and corporate events.